Introduction
Traveling to Florianópolis for the first time is like opening a door to a paradise of incredible landscapes, stunning beaches, good food and unique experiences. But a common question among first-time travelers is: where to stay in Floripa? After all, the island is large, diverse and every little corner has its own special charm. Today, we will help you choose the ideal neighborhood for your stay, highlighting 4 neighborhoods from the regions most loved by those who visit the Magic Island: Campeche, Conceição Lagoon, Canasvieiras It is Jurerê.
Understanding the geography of Florianópolis
Before we dive into the neighborhoods, it’s worth quickly understanding how Floripa is organized. The city is made up of a continental part and an island part — the latter is where most of the tourist attractions and beaches are located.
The island is generally divided into North, South, East and Center. Each region has its own characteristics and attractions. While the North is known for its beaches with calm seas and complete infrastructure, the East is the haven of surfers and vibrant nature. The South preserves the traditional essence of the island, with fishing villages and charming trails, and the Center connects everything with urban convenience.
And here at Visite Floripa we have the habit of saying that there is also the “West of the Island” — where is the charming neighborhood of Saint Anthony of Lisbon, known for its historic center, unforgettable sunsets and incredible seaside restaurants.
Now, let’s look at the neighborhoods that stand out most among first-time travelers!
1. Campeche: nature, surfing and good vibes
If you enjoy a more nature-focused travel style, with long beaches and less hustle and bustle, Campeche could be the perfect choice. Located in the south of the island, the neighborhood has become increasingly popular among tourists for its peaceful, modern and cool vibe.
Why stay at Campeche?
- Amazing and extensive beach: Campeche Beach is famous for its white sand, blue sea and good waves for surfing. Even in high season, it is still possible to find quieter stretches.
- Campeche Island: One of the most popular tours in Floripa, with crystal clear waters and archaeological trails is here!
- Local culture preserved: Despite the fact that it is developing, the neighborhood still has a village atmosphere, with local businesses and residents who live the island's daily life.
- Strategic location: Campeche is just a few minutes from Hercílio Luz International Airport, which makes it easy to get to and from the city.
- Good dining options: restaurants, cafes and bars with a contemporary and natural feel, including vegan and vegetarian options.
Campeche is ideal for those looking for a more “roots” experience, without sacrificing comfort. It is also great for families, couples and surfers.
2. Lagoa da Conceição: the bohemian heart of the island
Lagoa da Conceição is one of the most beloved areas of Floripa and is home to a delightful mix of nature, nightlife, sports and culture. Located in the eastern part of the island, it offers one of the most complete experiences for those visiting Florianópolis for the first time.
Why stay at Conceição Lagoon?
- Young and vibrant environment: The Lagoon attracts backpackers, couples and groups of friends looking for good food, lively bars, alternative shops and an unforgettable sunset.
- Accommodation for all styles: You can find everything from hostels for those who want to save money and meet new people, to charming and comfortable boutique hotels for those looking for a more exclusive experience.
- Surrounded by nature: mountains, trails, dunes and famous beaches like Joaquina It is Soft are just a few minutes away.
- Activities for all tastes: you can do stand-up paddle, kayak, trails, paragliding, sandboarding in Joaquina dunes, or simply relax by the lake.
- Lagoon Coast: One of the most popular tours in Floripa, with trails, waterfalls and restaurants on the edge of the lake, is 5km away, by trail, from Canto dos Araçás, or 45 minutes by boat from the center of the lake!
- Centralized access: From there, you can get to the North or South of the island more easily.
Lagoa da Conceição is perfect for those who want to enjoy everything that Floripa has to offer, day or night, with a lot of authenticity.
3. Canasvieiras: infrastructure and calm seas in the North of the Island
Those who prefer a lively atmosphere during the day and a good family-friendly environment can consider Canasvieiras as a place to stay. Located in the north of the island, the neighborhood is one of the most traditional among tourists, especially among Argentine visitors.
Why stay at Canasvieiras?
- Beach with calm sea and warm water: ideal for families with children and people who like to enjoy the sea in peace.
- Heavy trade: supermarkets, pharmacies, shops, ice cream shops, bars and restaurants are everywhere, which makes day-to-day travel much easier.
- Affordable price: There are plenty of good value accommodation options, including holiday rental apartments.
If you are looking for comfort, convenience and a calmer beach for swimming, Canasvieiras may be the right destination. It is also a good base for exploring other beaches in the North of the Island, such as Cachoeira do Bom Jesus, Ponta das Canas and Lagoinha.
4. Jurerê: sophistication and trendy gastronomic spaces
If what you are looking for is a trip with more glamour, parties and a premium feel, Jurerê (especially the part known as Jurerê Internacional) will win you over. The neighborhood is synonymous with luxury by the sea, with paradisiacal landscapes and impeccable infrastructure.
Why stay at Jurerê?
- High standard accommodations: luxury hotels, resorts and vacation homes with excellent facilities and personalized services.
- Quiet and well-kept beach: Despite all the glamour, the beach is calm and great for swimming, especially for families.
- Sophisticated nightlife: famous restaurants, clubs and haute cuisine restaurants attract a select audience.
- Security and organization: The neighborhood is very well planned, with tree-lined streets, cycle paths and quality services.
Jurerê is ideal for those who want to enjoy the island in comfort, exclusivity and with a touch of ostentation. But be careful: prices there are a little higher, especially during the high season.
All regions in one place
Now that you know a little more about the main neighborhoods to stay in Florianópolis for the first time, it is easier to make a decision based on your travel profile.
And here's an important tip: on our website you'll find several hand-picked accommodation options in all these regions of the island. Charming guesthouses, hotels with sea views, comfortable apartments and even alternative accommodations — all hand-picked and designed to offer an authentic and unforgettable experience in Floripa. See the options HERE.
Conclusion: choose your corner on the Magic Island
The first time in Florianópolis is always memorable, and choosing where to stay wisely makes all the difference in making your trip even more special. As you can see, Floripa has places for all tastes: from surfers who love nature to couples looking for comfort and romance, from party-goers to travelers looking for peace and simplicity.
Campeche, Conceição Lagoon, Canasvieiras It is Jurerê There are four great starting points for you to explore everything the island has to offer. And the best part is that each of them provides a completely different, yet equally enchanting, experience.
Regardless of your choice, the important thing is to allow yourself to experience Floripa with your feet in the sand, your eyes on the sea and your heart open to discover a destination that goes far beyond the beaches.
So, do you already know where you're going to stay in Floripa on your first visit?
