Traditional Jurerê

Traditional Jurerê It is a warm invitation to tranquility, where history intertwines with the authenticity of the local culture. It is the preferred refuge of long-time residents of Florianópolis and families seeking a place to rest and reconnect with nature. Its sun-drenched sands hold memories of times past, when fishing and agriculture sustained a vibrant community.

The original name, Praia da Ponta Grossa, refers to its importance as a military defense point on Santa Catarina Island, evidenced by the imposing São José da Ponta Grossa Fortress. Amidst this landscape marked by history, the first summer residences emerged, paving the way for the development of the seaside resort.

Today, Jurerê Tradicional is an invitation to serenity, where houses extend onto the beach sand, creating a familiar and welcoming atmosphere. During the day, activities include walking, running, and water sports, while at night, bars and restaurants invite residents and visitors to enjoy moments of relaxation and friendship.

For those visiting the region, the difference between Jurerê and Jurerê Internacional is clear: while Jurerê Tradicional offers a tranquil and family-friendly environment, Jurerê Internacional is known for its vibrant atmosphere and entertainment options.